ADR: The Customer’s Perspective
Hans Peter Frick, General Counsel of Nestlé, once offered this guidance for business mediators: You can either make what you think is a good candy bar and convince people that they “ought to” buy it, or you could go out and ask people what kind of candy bar they want, and go back and make it.
At the IBA in Vancouver, Jane Player of Bird & Bird gave attendees a chance to learn from global companies what kind of candy bar they like: How they consider ADR to add value (or not) in their businesses. Representatives of General Electric, Swiss Re, Coca-Cola and E.I. duPont spent three hours in conversation among themselves and a the audience of a packed hall discussing relationship management, conflict avoidance, mediation, risk assessment, early case assessment and litigation management as ways to add value to their shareholders.
Candy, anyone? Read more »
